We support wine producers in developing and growing their brands in the Canadian market. From positioning and commercial strategy to sales development, we build a tailored approach for each producer and each market.
We represent our producers with the SAQ and other provincial liquor boards across Canada. From product presentations and calls for tenders to ongoing commercial follow-up, we work to create sustainable opportunities for their wines in the Canadian market.
We provide access to wines that are not available through traditional retail channels. Our private import portfolio allows restaurants, wine professionals, and enthusiasts to discover distinctive wines sourced directly from the producers we represent.
We develop the presence of our wines within restaurants, hotels, sommelier networks, and hospitality groups. Our work includes wine list development, by-the-glass programs, and exclusive selections tailored to the specific needs of each establishment.
We bring the brands we represent to life in the Canadian market. Communications, digital content, tastings, training sessions, events, and producer visits all contribute to increasing brand visibility and building meaningful relationships with industry professionals and consumers.
We manage sales development and the distribution of our products across our various networks. Our goal is to build a consistent go-to-market strategy that connects each producer with the right customers and the right opportunities.